The WeGiveIt #WORLDCHANGERS series asks heroes, experts and leaders to share their ambitions, routines and more.
Location: Bali, Indonesia and online
Current job: founder and creative director of NAMU
One word that best describes how you work: sustainable
First, I have been working in fashion for the past 20 years organizing events and fashion shows across the globe. I started my career in London working for Vivienne Westwood , where I immersed myself in the world of fashion from marketing to sales. VW is one of the most creative designer in this industry and I truly treasure my experience there. After 3 years at Giorgio Armani working on events I moved back to Italy, my own country and started my career with Prada, which lasted almost 15 years.
During one of my many trips to Asia I decided to relocate to Bali in 2007.
Bali is a creative hub, where you can explore and make your dreams come true working along skilled and passionate artisans
My company NAMU was founded in 2009 and since then it showcases our shagreen accessories collection and our Resortwear Collection along with other brands all made in Indonesia.
At NAMU we like to support local artisans and to keep alive traditional artisanal techniques.
Because we are sustainable, we handpick all the brands available at NAMU STORE, which shares the same values that we have.
We do not follow trends but like to offer transeasonal pieces that last forever and can be pass from generation to the next one.
Our philosophy is handmade is luxury, – each handmade piece differs from each other making each item unique and one-of-a-kind.
Keeping alive traditional artisanal techniques and keep learning from local artisans motivates us every day.
We like to support small businesses and to work with them; they are not our suppliers, they are part of the NAMU family
Sitting in my office and hearing our staff talking to clients about the brand and our philosophy!
They are ever so proud of NAMU and they never stop learning about new techniques we work with.
They support the brand as if it is theirs and they are the best Ambassadors of NAMU!
Since I arrived in Indonesia I have been wanting to work closely with an NGO that supports children and education; children are the future and they all deserve to receive an education.
I was thrilled to meet Kartika Soekarno through a dear friend and support her Foundation. The KS Foundation not only supports kids and their education but also mothers with pre-natal care through birth, infancy and early years up to secondary school.
We designed a pouch for the KS Foundation and all sales are donated to the Foundation and its activities.
Yoga and traveling!
Work is always at the back of my mind but I try to combine my passion for traveling with work finding new suppliers and artisans to work with in countries that I love the most.
Definitely using less plastic, I am trying to embrace a life plastic-free.
The WeGiveIt #WORLDCHANGERS series asks heroes, experts and leaders to share their ambitions, routines and more. It’s published regularly at www.wegiveit.co.uk/blog.
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